I started my training as an advertising photographer, which is why in our studio we always create advertising photography for products, portraits for companies and tourist photography when required. The first thing that catches the eye of an advertisement is its photograph, which is why it is of enormous importance. Photography, therefore, is the most important element of most advertising campaigns.
We start with a strategic meeting with the customer, both to reduce the risk of surprises when the final photographs are delivered, and to fully understand their needs. The photographer, in fact, must be absolutely clear about the communicative slant with which the company wants to make its product known, the type of target market, the type of image it wants to use and the messages it wants to convey. So we start from an idea. To then realize it with all the technical and creative tools.